Executed launch plan centered around a new book for an author in the private equity space including:
Website wireframe & build including all copywrighting
Launch and populate new Youtube channel
LinkedIn social media cadence
Email blast to qualified prospects
Executive reporting and recommendations
Built market presence through a holistic multi-year campaign including:
Several thought leadership direct mail pieces
Several in-person events including invite list
Produced a video podcast episode
Direct introductions and referrals
Multi-year campaign to generate sales of geothermal heating and cooling systems, including:
Multiple direct mail content pieces
Brand copywriting
Direct introductions and referrals
Helped launch a direct-to-consumer business for a seasoned chef, including:
Photography
Video shorts on social media
Execution of a ticketed thematic dinner
Contests and giveaways
Brand copywriting and ad design
